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"socialmedia".
Posted on January 20, 2010
Gary Vaynerchuk the uber-successful wine entrepreneur and social media maven posted a salient video on the changing expectations of consumers in a world that is becoming more social with each passing day. Gary's broad point is that consumers are increasingly...
Posted on June 24, 2009
If you are running a company these days, chances are you have heard of Facebook, Blogging and Twitter. However, if you are the CEO of a Fortune 100 company you are likely not actually using any of them. According to...
Posted on April 9, 2009
In a previous Profit post entitled 'Twitter Is Serious Business' we provided an introduction to Twitter and suggested that in its most basic form, it could become the new '1-800' number for customer service. With each passing day, more and...
Posted on April 3, 2009
The tech-business world is abuzz and atwitter this morning following a blog post from TechCrunch citing a rumor from several sources that Google is in active talks to acquire the web's hottest property, Twitter. At this point, it is...
Posted on March 9, 2009
If Facebook had a raging-capitalist for an older brother, it would be LinkedIn. Fast becoming the gold standard in online business networking, LinkedIn's growth has been quite staggering. The site describes itself as an 'interconnected network of experienced professionals from...
Posted on December 18, 2008
I'm not sure which angle of this story is more compelling. Is it the fact that Canadian business leaders are so enamored with social media or is the real story about the ongoing erosion of attention, influence and money being...
Posted on October 12, 2008
If you click here, you'll get to read Twitter messages (mine are here) that'll provide you with information on activities and events, mundane or otherwise, occurring right now around the globe by members of this social network. This information...
Posted on October 5, 2008
We've tossed around the words and the concepts a few times in this blog, but Social Media is a concept that can mean different things to different people, because the size of social media is big enough that its potential...
Posted on March 28, 2008
viewNode("e96d62630fcd5",{ width: 425,height: 274}); What are you trying to achieve in measuring the information you are getting? Do you use surveys? Interviews? How are you gathering your data about customer satisfaction? Shel Israel's report for Global Neighbourhoods TV is a...
Posted on January 17, 2008
If you are interested in understanding how to leverage social media, its a great idea to attend a session sponsored by the Third Tuesday meet. This happens in three locations in Canada - Ottawa, Toronto, and Vancouver. There are...
Posted on August 15, 2007
With Facebook having more than 700k Torontonians as members, it is definitely the social network of choice. Just today I was at a meeting with a new client and by day's end one of the team members said, "..oh and...
